Carroll School

Carroll School Brand Refresh

Advertising, Branding/Corporate Identity, Digital Communications, Editorial Design, Environmental Graphics/Signage, Online Communications/Website, Print Collateral

Challenge: The Carroll School is dedicated to meeting the educational needs of children diagnosed with language-based learning disabilities, such as dyslexia, and to supporting the constituencies that serve them. Over the years the identity of the school had drifted and the school recognized that a refresh would provide consistency and clarity.

Solution: Working closely with the Carroll School community, WDW refined the brand identity and, over an extended and thoughtful roll-out, has provided consistency throughout their print, online and environmental communications. We established brand guidelines to ensure the continuation of a cohesive communications program.